Project Vu – project Vu

if you could see the future...

what would you do differently?

would you make different choices?

What would you do if a global problem affected you personally...

Would your world view change; your perspective, or your thoughts and actions?

What if we could make global solutions personal to the individual...

Could we help shift the momentum of understanding?

What if we could help fill gaps in human knowledge...

and make complex problems personal, relevant, and easier to understand?

human centered design makes complex problems simple, relevant, and personal to the individual

bridging gaps in human knowledge

Vu is developing tools that help fill gaps in human knowledge. We begin with complex problems and large data sets. We then use technology to create a visual experience; personal and relevant to each individual. While global problems are common to all os us, their effects are different from person to person.

making global problems personal

Global problems often feel distant, but are inherently present at the micro level, effecting all of us. Global issues can be difficult to understand when they aren’t personal and relevant to the individual. We use visual experience to help individuals understand how global problems will effect them personally.

embracing socially conscious software

Vu embraces socially conscious software. The dawn of technology and social platforms revealed an unsettling trend over time, in both user and company behavior. Technology should enhance the human experience, not pull us away from the human experience.